A couple weeks ago I was able to complete a project that was in the pipeline for some time. I had this story in my head with 2 elderly guys set in the brutal sport of MMA or Mixed Martial Arts.
I was discussing it one evening with good friend and art director Mike Fritz and after about a year finally everything came together and we were able to shoot it.
I have to say a MASSIVE thank you to everyone who was involved, First of all to Mike my co-conspirator and art director, my team of Josh Maguire and his assistants, special effects makeup by Sharon Robbins from ARC, styling by Michelle Michaelson and of course the amazing cast of Hugh, Stewart, Daisy, Tom, and Liam. Last but not least to the amazing venue which is a working MMA gym Phoenix Elite MMA and Conditioning, thank you!
Without any more ado, here it is………Old Man MMA
Here’s something a little different, as someone who is primarily known as a people shooter I don’t often shoot what is referred to as “still life” or inanimate objects.
I was however happy to work on this cheeky little campaign with the clever guys from Clemenger BBDO.
The project combined photography, art direction, typography, copywriting & retouching to get the message across. We shot the jars and scene sans labels, then the labels were made in post.
Happy to find that my portrait of James Courtney got the finalist nod in the 2011 Automotive Photography Awards. This is in addition to the finalist spot it got in the 2011 Brisbane Advertising & Design awards. It’s officially a multi acclaimed shot!
The judges comments are in the first few pages, while the shot itself is featured in the annual pages as well.
I’ve been lucky enough to work with award winning art-director Kieryn Humphreys a couple of times now, on shoots in both Sydney and Brisbane, and she recently asked me a couple questions for her blog Humperdink. You can check out our conversation here
You should also check out her acclaimed work for Posh Pizza, fantastic concept and result!