Olive Branch Health Foods, a Cheeky Fusion of Typography, Copywriting & Images

Here’s something a little different, as someone who is primarily known as a people shooter I don’t often shoot what is referred to as “still life” or inanimate objects.

I was however happy to work on this cheeky little campaign with the clever guys from Clemenger BBDO.

The project combined photography, art direction, typography, copywriting & retouching to get the message across. We shot the jars and scene sans labels, then the labels were made in post.