Clemenger BBDO’s Olive Branch Health Foods makes Cannes 2013 Shortlist

Stoked to hear that Clemenger BBDO Brisbane is amongst the handful of Australian agencies to make the shortlist in the Outdoor category at Cannes this year for the Olive Branch campaign. A huge thank you to everyone there for having me on board as a part of the making process.

Olive Branch Health Foods, a Cheeky Fusion of Typography, Copywriting & Images

Here’s something a little different, as someone who is primarily known as a people shooter I don’t often shoot what is referred to as “still life” or inanimate objects.

I was however happy to work on this cheeky little campaign with the clever guys from Clemenger BBDO.

The project combined photography, art direction, typography, copywriting & retouching to get the message across. We shot the jars and scene sans labels, then the labels were made in post.